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Andrea Verlicchi

Making the web faster and more user-friendly

Quicklink case study: faster pages, increased page views

QuickLink is a lightweight library created by Addy Osmani (Google) that prefetches pages linked to the current page, as the links to those pages enter the visible portion of the page (viewport).

We used Quicklink on some of our ecommerce websites to improve the rendering time of our product detail pages (PDPs), with good results both on performance and business KPIs.

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